We are a brand evolution firm.
Our reality is ever-changing. Powered by our collective of experts and inspired by best practices from The Atlantic’s experience as a brand in evolution, our mission is to help brands adapt while honoring their core purpose.
Our Capabilities
Strategy
We keep businesses responsive to emerging trends and markets.
Creative
We design experiences that make a powerful impression and inspire long-term connection.
Editorial
We take a journalistic approach to create conversations that stick and ideas that spread.
Technology
We build platforms tailored to the needs of both external users and internal teams.
Brand Prism
Atlantic 57’s proprietary insights light the way to help brands be accountable to their values.
Explore Brand Prism
11 Foundational Principles to Make Stories More Inclusive
To tell a story without accounting for bias is to tell a partial truth. Join us in a deep-dive on how we are making our own storytelling practices more inclusive, and explore the foundational principles of inclusive storytelling that we've found along the way.
Learn More
Explore Altered, our insights about brand evolution.
How We Can Advance Equity and Inclusion Through the Stories We Tell
Margaret Myers
Managing Editor
The Pursuit of Inclusive Design Requires Action, Not Just Intention
Merrill Wasser
Senior Vice President, Strategic Growth
Why Brands Must Make Accessibility the Cultural Default
Andrew Kirkpatrick
Director of Accessibility, Adobe
Creative Destruction: A New Model For A Post-Pandemic Economy
Kate Watts
President of Atlantic 57
A Journalist’s Guide For Brands Navigating Tumultuous Times
Margaret Myers
Managing Editor
A New Paradigm for Brand Trust
Rob Peckerman
Associate Director, Strategy